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  • 17 May 2023
Data Analytics, product strategy, product-led growth

Product Strategy: Product-Led Growth in Modern Business

Agenda

Exploring Product-Led Growth in Modern Business

Product-Led Growth (PLG) is a new concept created by data-driven startups and adopted by major tech companies to drive growth through amazing user experiences, personalized content, and insights. PLG relies on collecting user data and close collaboration between Data Scientists, Product Managers, Designers, and Engineers.

By the end of the session, attendees will:

  • Understand the concept of Product-Led Growth (PLG) and how it works in tech companies
  • Learn about the foundation of PLG, including the importance of collecting user data and the need for close collaboration between Data Scientists, Product Managers, Designers, and Engineers
  • Gain insights on the changing role of Data Scientists with the rise of PLG and how they can upskill themselves to support this concept
Kunal Khadilkar
Kunal Khadilkar

Data Scientist 3 at Adobe

Kunal Khadilkar is a Data Scientist working on personalization, recommendation, and user understanding. Kunal graduated from Carnegie Mellon University, with a Master’s Degree in Data Science. He has been recognized as a ‘Rising Star of Social Impact’ by Harvard Rising Stars Workshop 2020. Kunal’s work in the field of AI for Social Good has been featured in leading journals & Conferences like AAAI, Cell, Nature, and 200+ media outlets like BBC, Vice, Times of India, Hindustan Times, and WION. Kunal is a 2 time TEDx Speaker, talking about how technology can be used to tackle social issues. He was also a Guest Lecturer at Carnegie Mellon’s School of Computer Science. Kunal has reviewed 40+ papers for ICDM, O’Reilly, DSAA, NSF, and more.
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