A/B Testing in Minutes

Agenda

In this quick tutorial, we go over the basics of A/B testing, as well as answer some in-depth questions such as why should businesses conduct A/B testing? Or how do you perform an A/B test?

What you’ll learn

  • Introduction to A/B testing
  • Scenarios where A/B testing is needed
avatar

Blair Heckel

Blair holds a Bachelors degree in Marketing from Washington State University and has a background of leading data-driven marketing campaigns.

We are looking for passionate people willing to cultivate and inspire the next generation of leaders in tech, business, and data science. If you are one of them get in touch with us!

Become a Presenter